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What is Ethical SEO or White Hat SEO?

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Competition in the SEO industry is tough. There are a lot of good companies out there waiting for businesses to discover them. But of course, you will never know if they are good once you've tried experiencing what their services are like and how they work.

No SEO services company can guarantee a number one result on Google or other major search engine sites. You should not be fooled of SEO companies that profess an assurance of ranking your site highly and claims that they have a special relationship's with any of the major search engine sites. Ethical Search Engine Optimization is one effective way to rank your site on Google and all other major search engines without having been banned due to irresponsible SEO's that are not following guidelines set by these search engines.

When business people chooses an SEO company to optimize their site, they have to make sure that the company they deal business with practices ethical and responsible SEO or else, they would only let y…